Becoming a Cherished Advisor: The Technology, the Process, and Practice Management
Author: Amy Vetter
| CPE Credit: |
2 hours for CPAs |
New technology is changing the way your clients expect to work and manage their financials. To stay relevant, accounting professionals are retooling to launch into new services and will need to acquire new skill sets, one being that of a technologist. This session will discuss why it’s important to not just implement technology to do things the same way you have always done them, but instead, rethink the business processes in your practice. By doing this, you can become more efficient, productive, collaborative and create an environment of purpose that your team and clients can rally around.
Learn to define your “why” and how to select a vertical niche, assess the right technology to align to your mission as a practice, and explore other ways to re-engineer your business processes. You will come away with an understanding of how technology’s gift of more time gives you the opportunity to become “Cherished Advisors”; highly valued, strategic partners who are an integral part of their clients’ businesses and whom their clients can’t imagine living without.
Advance Preparation: Optional reading of Amy’s book Integrative Advisory Services:
Expanding Your Accounting Services Beyond the Cloud.
Publication Date: July 2022
Designed For
Bookkeepers, all CPAs, including sole practitioners and firm leaders, who want to understand the latest technology and the best way to implement it in order to grow their firms.
Topics Covered
- Your purpose as a firm
- The "Cherished Advisor" journey and the different stages of innovation for your practice
- How to create your firm's path to specializing in vertical industries
- How to create a technology strategy and how to assess the right technology fit for your practice
- Re-engineer your business processes to take full advantage of the technology implemented in your firm and create new ways of collaboration with your team and clients
Learning Objectives
- Identify your purpose as a firm
- Describe the "Cherished Advisor" journey and the different stages of innovation for your practice
- Recognize how to create your firm's path to specializing in vertical industries
- Identify how to create a technology strategy and how to assess the right technology fit for your practice
- Recognize how to re-engineer your business processes to take full advantage of the technology implemented in your firm and create new ways of collaboration with your team and clients
- Describe what being a cherished advisor involves
- Identify a goal of using technology in accounting services
- Recognize a benefit to cloud computing
- Describe what machine learning requires
Level
Basic
Instructional Method
Self-Study
NASBA Field of Study
Business Management & Organization (2 hours)
Program Prerequisites
None
Advance Preparation
None
